Archive for the ‘Promotional Products’ Category

Promotional Pens – Supporting your Business

Tuesday, May 18th, 2010

Whatever the nature of your business, whether you are a start-up business working from home, or a large multinational company, promotional gifts are a ‘must-have’ in today’s marketplace. Many companies will be vying for business from the same people, and yours has to be the one that stands out from the crowd; the one they remember when they want to buy. Promotional gifts are recognised as a crucial part of the marketing mix of any company, a way of putting your company logo into the hands of your customers, and promotional pens are one of the most popular promotional products available.

Promotional pens are superb promotional items for many good reasons. They can be extremely cost effective promotional gifts, and their low cost makes them accessible for even the smallest budget, but you can spend as much or as little as you like. From the entry level basic plastic imprinted promotional pen to a prestigious gold plated engraved Cross pen, PG Branding offer you such a comprehensive range of promotional pens that you are sure to find the perfect pen ideally suited to your particular needs. If consider the profile of your customer and target audience and the aspirations of your company, this will ensure you select an appropriate style of pen to best support your branding exercise.

Many companies like to choose a pen made in their company colours, as this aids brand recognition when associated with the imprinted logo and marketing messages added to their chose style. Others prefer the quieter style of an engraved metal pen. There is also the eco-friendly option when you want to exhibit your ‘green’ credentials.

Whatever style you go for, a promotional pen works hard for your investment. A good quality pen will be much appreciated and used daily by the recipient, therefore keeping your company details to hand for when they are needed. Many people become attached to a favourite pen; make sure that it’s yours they want to hang onto, and it will surely bring in the business for you.

Posted in Promotional Gifts, Promotional Pens, Promotional Products | No Comments »

Promotional Computer Mice – Your Perfect Marketing Friends

Tuesday, May 4th, 2010

Sitting down to decide which promotional products you will choose to support and compliment your marketing brief can be something of a disconcerting task. Where to start? Do you go with the tried and tested or look for something unusual and different?

May I suggest that computer mice may be the perfect promotional gifts? They have many of the attributes necessary to promote you company and marketing messages in a very targeted and concentrated way, such as;

• They tend to congregate in office environments where your target audience spend much of their working and some of their social hours
• They love being imprinted with your logo and marketing messages to act as mini ambassadors for your products and services
• Their favourite habitats are desks and workstations where they will laze about, displaying themselves to all passers-by until they are called to action
• They will be incredibly friendly and co-operative with your customers and clients
• They can come in all shapes and colours to make sure they deliver the right messages
• Some of them are particularly adept at drawing attention to themselves due to their eye-catching shape, colour and style
• You can choose a mouse which likes to be constantly attached to a nearby computer, while some like to roam free with their associated USB’s

For just a modest outlay you could enlist the help of many of these very useful and amenable creatures to promote your company and support you branding and marketing requirements. They love human company and will stick around for the long-term, as long as someone else doesn’t take a shine to these particularly attractive little promotional friends. Promotional computer mice are definitly your perfect marketing friend!

Posted in Promotional Computer Mice, Promotional Gifts, Promotional Products | No Comments »

…and so to a New Year of Promotional Gifts

Tuesday, December 22nd, 2009

Last day of work before Christmas – hooray!! We’ve had such lovely seasonal snowy weather lately and I’m beginning to feel a little of the spirit of goodwill and looking forward to the holidays….but that then always leads you to thinking of the end of the festive season and onto a whole new year to plan and think about. We get this kind of ‘proper’ winter weather so rarely; it is quite nice to contemplate the different options it gives us….

If the weather continues like this, it provides all sorts of opportunities for a range of suitable promotional products to suit the season. Several come immediately to mind…promotional ice scrapers, umbrellas, beanie hats, fleece jackets, high visibility clothing, promotional ponchos, flasks and insulated travel mugs, torches and candles. These are just a few of the possibilities for a slightly different take on promotional gifts at this time of year. Many people see summer time as offering some of the best options for promotional merchandise, so concentrating on something for the colder months can suggest something different for your promotional goods which will get you noticed and set you apart from your competitors.

Posted in Promotional Fleeces, Promotional Gifts, Promotional Ice Scrapers, Promotional Products, Promotional Travel Mugs, Promotional Umbrellas | No Comments »

Promotional Gifts – Stocking up for a Great 2010

Tuesday, December 15th, 2009

Christmas is just around the corner now, it’s a bit late to be thinking about promotional gifts for this year, and so we’re beginning to look towards the coming year. So many plans to make, things to think about….where to start? Probably most of us will put off any real decisions now until after New Year, but you could ’steal a march’ by making a move now.

Whatever about planning specific events, it’s worth thinking about your general stock of promotional gifts. Many companies use promotional items everyday and maintain a stock of popular and inexpensive promotional items such as mugs, pens, key rings, coasters, paper pads, mouse mats, t-shirts or carrier bags, which supports on-going marketing and allows them to take immediate advantage of any opportunity which may arise out of the blue. Always having useful promotional products to hand means that you can create an immediate connection or reward with visiting clients or potential customers, which will underpin and secure further business.

Now, when some businesses experience a slight lull at this time of year, it could be a good time to consider replenishing your back-up promotional gifts, or even revamping your whole range of promotional merchandise to have something new to give to your regular contacts for 2010.

PG Branding have an amazing selection of all sorts of promotional products which would serve your company well for the coming year. Why not take a little time out and have a browse though our easy to use website for some inspiration and get a head start on next year.

Posted in Promotional Gifts, Promotional Keyrings, Promotional Mugs, Promotional Pens, Promotional Products | No Comments »

Branded Promotional Gifts Have Added Cache

Friday, December 11th, 2009

When you are giving promotional gifts to your clients, potential customers and business associates, you want to create a good impression of your company and the products or services you offer. The whole underlying premise is that you want the recipients of your promotional products to appreciate the gesture and for them to feel an increased sense of loyalty and obligation towards your business. The process works towards maintaining your customer base and reaching out to other potential clients, with the ultimate goal of increasing profitability.

With this important goal in mind, the act of choosing promotional gifts to support a particular campaign or just to maintain a presence in the minds of your customers is an incredibly important one. You can spend either small or vast amounts of your marketing budget on promotional merchandise, but you always need to make sure that however much it is, your money is well invested. Your careful choice of promotional gifts is key to their success, and one way of ensuring your promotional items have that extra bit of cachet about them is to choose products from well known brands. Sports related gifts from the likes of Slazenger, PGA Tour and Nike Golf have great kudos among the sporting fraternity, while pens from Waterman, Balmain, Cross, Sheaffer and Papermate to name but a few, have an added quality both perceived and actual.

PG Branding now feature a huge collection of branded gifts to suit all kinds of occasions and applications. Do take a look at our user friendly website and select your branded products from the great range on offer.

Posted in Branded Gifts, Promotional Gifts, Promotional Merchandise, Promotional Products | No Comments »

Promotional Gifts are an Important Marketing Medium

Tuesday, December 8th, 2009

It is important to recognise the potential of promotional products as part of a whole marketing and branding strategy. Promotional items, if well chosen and properly employed, can be a very efficient and cost effective advertising tool for any company. This is why even large well established companies continue to distribute small imprinted promotional gifts such as mugs, pens, key rings and umbrellas to their customers. It is also the reason why when major companies hold conferences and meetings, the delegates are equipped with conference folders and conference bags to take away from the event. Discussions are easily forgotten afterwards, printed handouts, information and fliers may only be considered useful at the time but quickly consigned to the bin; only your promotional merchandise may survive to act as a reminder of the associated event. These useful items, printed with advertisements, can be used every day over a period of time, ensuring plenty of exposure for the marketing messages they display.

When considering products to include in a marketing campaign, many make the mistake of underestimating the lead-time necessary to procure the required promotional merchandise and have it printed and delivered. The task may be considered as trivial or secondary, or perhaps the inclusion of promotional products as part of the marketing plan is only considered if there is some budget left after everything else is taken care of. The truth is, however, that promotional gifts are possibly one of the most important things given out during an event because they may be the only items taken away as a reminder.

Promotional items are an important element in any marketing campaign and should be properly accounted for in the initial budget. Well considered and carefully chosen promotional gifts can have enormous marketing and advertising impact. If utilized properly the potential return on investment can be huge.

Posted in Promotional Bags, Promotional Folders, Promotional Gifts, Promotional Pens, Promotional Products | 1 Comment »

Promotional Water Bottles make a Refreshing Change

Tuesday, September 8th, 2009

If you are organising or taking part in an event such as a Trade Show, exhibition, conference, meeting or large music or sporting event, there are many promotional gifts which would be highly suitable. Many people would choose such branded merchandise as promotional pens, mugs, keyrings, T-shirts, bags etc, all of which do sterling work in the promotional field. However, offering your contacts and prospective clients an opportunity for refreshment will make you very popular and make a refreshing change from the usual promotional products.

There are two basic options available; to provide Promotional Bottled Water or a Promotional Water Bottles, both of which are available from PG Branding. Promotional Bottled Water is great for creating instant satisfaction. The option to have the label printed in full colour with your company artwork and messages offers full-on branding opportunity. Promotional Water Bottles have the advantage of increased longevity and wide application which will display your marketing messages regularly over a period of time.

However, there is also an option which incorporates both these advantages in one promotional gift; the Springtop Bottled Water with Cool Jacket. This stylish bottle is made from recycled aluminium and has a low carbon footprint. It is possible to brand this promotional product with a full colour digital image. It also features a coolbag cooler jacket which can also be imprinted to your specifications. This fantastic promotional water bottle definitely has the ‘wow’ factor and will create an immediate impact. Furthermore, it will continue to do so as this quality promotional product has staying power.

Posted in Branded Merchandise, Promotional Products, Promotional Water Bottles | No Comments »